{"id":182623,"date":"2018-07-18T14:00:00","date_gmt":"2018-07-18T12:00:00","guid":{"rendered":"https:\/\/germistoncitynews.co.za\/182623\/high-profile-steel-company-looks-at-developing-communities\/"},"modified":"2018-07-19T13:49:23","modified_gmt":"2018-07-19T11:49:23","slug":"high-profile-steel-company-looks-at-developing-communities","status":"publish","type":"post","link":"https:\/\/develop.citizen.co.za\/germiston-city-news\/news-headlines\/2018\/07\/18\/high-profile-steel-company-looks-at-developing-communities\/","title":{"rendered":"High-profile steel company looks at developing communities"},"content":{"rendered":"<p>Although the Macsteel head office building on Dyson Road, Wadeville, was demolished a few years ago, the company\u2019s roots are still well embedded in Germiston.<\/p>\n<p>Proving this to be fact, the boardroom at the old head office site still remains intact.<\/p><div class=\"stream-item stream-item-in-post stream-item-inline-post aligncenter\"><\/div>\n<p>Eric Samson, founder of Macsteel, also had his office preserved in Wadeville.<\/p>\n<p>The current head office is located in Lilianton, Boksburg.<\/p><div class=\"stream-item stream-item-in-post stream-item-inline-post aligncenter\"><\/div>\n<p>\u201cLong-term benefits for Macsteel prevailed over sentimental feelings and the decision was confirmed that our old Macsteel head office building on Dyson Road had to be demolished a number of years ago,\u201d said acting marketing manager Candice Menoita.<\/p>\n<p>The steel industry legends boast a prominent status across the country and in sub-Saharan Africa.<\/p>\n<p>Their business units have been categorised into two broad sectors \u2013 trading and manufacturing.<\/p>\n<p>Within the two sectors consists eight dynamic business units, operating from a network of more than 60 service centres, branches and warehouses.<\/p>\n<h4 style=\"text-align: center\">ALSO READ:\u00a0<a href=\"https:\/\/germistoncitynews.co.za\/181174\/rob-beaumont-drives-premium-service-into-att\/\" target=\"_blank\">Rob Beaumont drives premium service into ATT<\/a><\/h4>\n<p>Macsteel supplies the entire sub-Saharan geographic region with a broad range of carbon steel, stainless steel, speciality steels, aluminium products and value-added processes to all industry sectors.<\/p>\n<p>\u201cMacsteel Service Centres SA has developed and expanded to be Africa\u2019s leading manufacturer, merchandiser and distributor of steel and value-added steel products,\u201d said Menoita.<\/p>\n<p>Macsteel has also set in place a Corporate Social Investment (CSI) mission that aims to improve the lives of the disadvantaged.<\/p>\n<p>\u201cOur CSI mission is to actively contribute to the upliftment of disadvantaged communities surrounding our operations and those communities from which we source our labour.<\/p>\n<p>\u201cWe do so through efficient and effective social investment programmes in both the identified priority focus and geographical areas.<\/p>\n<p>\u201cWe wouldn\u2019t be able to do this without our employees, the Macsteelers,\u201d said Kim Allan, group corporate social responsibility manager.<\/p>\n<p>To facilitate and support their employee community involvement programme (CIP) the Macsteel Volunteer Programme was launched in November 2015.<\/p>\n<p>The programme has since grown and is still aligned with their CSI strategic objectives.<\/p>\n<p>\u201cEighty-one per cent of the investment in community involvement activities has been successfully aligned to benefit existing socio-economic development beneficiaries from our focus area pillars namely, health and wellness, education and capacity building and welfare.<\/p>\n<p>\u201cThis is a real indication of Macsteel\u2019s commitment to our communities and the move toward active participation and involvement is evident,\u201d said Allan.<\/p>\n<h4 style=\"text-align: center\">ALSO READ:\u00a0<a href=\"https:\/\/germistoncitynews.co.za\/181052\/girls-treated-on-youth-day\/\" target=\"_blank\">Girls treated on Youth Day<\/a><\/h4>\n<p>The company has since recognised that among their 4 000 employees there are many natural caregivers, pastors and community leaders.<\/p>\n<p>Through the CIP they are able to encourage employees to engage as a socially responsible organisation involved in the development of communities in the surrounding areas in which the company operates.<\/p>\n<p>\u201cThis outreach can bring about a sense of worthiness to staff as they will be making a significant difference somewhere and feel a deeper sense of belonging to a \u2018caring family\u2019,\u201d said Allan.<\/p>\n<p>The company has also found that community volunteering also exposes staff to the insecurities that accompany job loss or unemployment which will enhance empathy.<\/p>\n<p>In turn, Macsteel will enter into a social contract with the communities and contribute to a better sense of social cohesion within these communities.<\/p>\n<p>\u201cMacsteel Cares has become a brand that is consciously identified by both our employees and the communities we interact with,\u201d said Allan.<\/p>\n<p>\u201cOur long-term vision is eventually to see each and every Macsteeler in a Macsteel Cares shirt, meaning they have volunteered and are proud to be associated with the brand.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\"><strong>Have a story?<\/strong><\/p>\n<p style=\"text-align: center\">Contact the newsroom by emailing: Melissa Hart (Editor)<span class=\"apple-converted-space\">\u00a0<\/span><strong><a href=\"http:\/\/germistoncitynews.co.za\/wp-admin\/germistoncitynews@caxton.co.za\">germistoncitynews@caxton.co.za<\/a><\/strong>or Leigh Hodgson (News Editor)<span class=\"apple-converted-space\">\u00a0<\/span><strong><a href=\"mailto:leighh@caxton.co.za\">leighh@caxton.co.za<\/a>\u00a0<\/strong>or\u00a0Kgotsofalang Mashilo (journalist)\u00a0<a href=\"mailto:kgotsofalangm@caxton.co.za\" target=\"_blank\"><strong>kgotsofalangm@caxton.co.za<\/strong><\/a><\/p>\n<p style=\"text-align: center\">Remember to visit the Germiston City News on the following social media platforms:<\/p>\n<p style=\"text-align: center\"><strong><a href=\"https:\/\/www.facebook.com\/germistoncitynews\/\">Facebook<\/a><\/strong><\/p>\n<p style=\"text-align: center\"><strong><a href=\"https:\/\/twitter.com\/GCNnews\">Twitter<\/a><\/strong><\/p>\n<p style=\"text-align: center\"><strong><a href=\"https:\/\/www.instagram.com\/germistoncitynews\/\">Instagram<\/a><\/strong><\/p>\n<p style=\"text-align: center\"><strong><a href=\"https:\/\/www.youtube.com\/channel\/UCblgxW6BRXTLGLQvpcumLqA\">YouTube\u00a0<\/a><\/strong><\/p>\n<p style=\"text-align: center\">Or add the GCN on<span class=\"apple-converted-space\"><b>\u00a0<\/b><\/span><strong>WhatsApp 079 406 1181<\/strong><span class=\"apple-converted-space\">\u00a0<\/span>or\u00a0<strong>BBM (BBM Pin: 7F102137)<\/strong><span class=\"apple-converted-space\"><b>\u00a0<\/b><\/span>today, to get all the latest news.<\/p>\n<p style=\"text-align: center\">Catch-up on more local news with our sister newspapers<span class=\"apple-converted-space\">\u00a0<\/span><strong><a href=\"http:\/\/bedfordviewedenvalenews.co.za\/\">Bedfordview Edenvale News<\/a><\/strong>,<span class=\"apple-converted-space\">\u00a0<\/span><strong><a href=\"http:\/\/albertonrecord.co.za\/\">Alberton Record<\/a><\/strong>\u00a0and<span class=\"apple-converted-space\">\u00a0<\/span><strong><a href=\"http:\/\/kemptonexpress.co.za\/\">Kempton Express<\/a><\/strong>.<\/p>\n<div class=\"stream-item stream-item-below-post-content\">\n<div class='tenancy_slot tenancy_slot_1 jannah_ad' style='display: none;' data-query-id='0c8f16f8552cd004628ec68dd0c0e090'><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Legendary steel manufacturing company has firm roots in Germiston.<\/p>\n","protected":false},"author":1848,"featured_media":182624,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"hasGravity":false,"cxt_article_byline":"Kgotsofalang 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