KFC\u2019s Add Hope is on a countrywide tour, visiting its beneficiaries who receive support from the R2 donations made at KFC stores.<\/p>\n
Add Hope has been operating for seven years.<\/p>
The tour paid a visit to Epworth Children\u2019s Village, in Lambton, last Monday.<\/p>\n
Epworth is one of Add Hope\u2019s beneficiaries and has been for as long as the CSI initiative has been around.<\/p>
\u201cIt is World Hunger Month, so it is a worldwide focus on hunger,\u201d said Cathy Qama, CSI and sponsorship manager at KFC.<\/p>\n
\u201cWe do a lot of activity during the period of October to highlight the cause, which is also an opportunity to raise mass awareness.<\/p>\n
\u201cAdd Hope feeds over 110 000 children through the 110 charities we support.\u201d<\/p>\n
Qama also explained that the R2 donated by customers at different KFC outlets goes to a trust account.<\/p>\n
\u201cThere is an Add Hope trust which is separate from the KFC income, so that R2 goes straight into that trust account, it doesn\u2019t go to KFC first or anything like that,\u201d she said.<\/p>\n
\u201cIt is a separate bank account and it is managed separately.\u201d<\/p>\n
Team members from different KFCs were present during the visit, that included a tour of the Epworth home.<\/p>\n
\u201cWe wanted the staff to also know where the donations they keep asking for go,\u201d explained Qaba.<\/p>\n
\u201cTo see and remember the lovely faces for who they collect the R2.<\/p>\n
\u201cThis is also a great opportunity to thank our team members who ask for the donations, so they can see that it is actually a worthy cause.\u201d<\/p>\n